Tracking specialists · every channel

Your tracking is leaking money. We plug it.

GA4, GTM, server-side and every ad platform, from Google and Meta to TikTok, LinkedIn and Pinterest. Drop in your domain, we track everything that moves. Days, not months.

Start with a £149 audit, credited to any build and guaranteed. No calls, no jargon.

Every tracking type, every channel

Tag Manager GA4 Enhanced conversions Conversions API Server-side Cross-domain Consent Mode Phone tracking Google Ads Meta and every channel
The stakes

Getting tracking right is worth tens of thousands.

Broken tracking doesn't throw an error. It quietly feeds your ad platforms bad data, so they optimise toward the wrong people and you never see the money walking out the door.

2040%
of conversions go unrecorded
in a typical broken or half-built setup
~25%
of users opt into tracking
since iOS ATT, the rest need server-side & CAPI
1020%+
of lost conversions recovered
with enhanced conversions and Conversions APIs
£1000s/mo
wasted on blind budget
when platforms bid on data that's wrong
Spend £20k a month and lose 30% of your signal? That's £6,000 every month your ad platforms are optimising blind. A proper setup usually pays for itself in weeks, then keeps paying.
Why Datahound

Generalists set up tracking. We obsess over it.

1

We only do tracking

Not ads, not design. Tracking is the whole business, so we catch the leaks the all-rounders miss.

2

Senior hands, no juniors

Every tag, trigger and data layer is built and reviewed by a specialist with 10+ years in analytics.

3

Self-serve, done for you

You grant access through one secure checklist. We do the work. No endless calls, no jargon dumped on you.

How it works

Four steps. You barely lift a finger.

No calls to sit through, no jargon to learn, no code for you to write. Start with the audit, approve the fix, and we do the rest.

STEP 1

Start your audit

Pop in your domain and a couple of details. £149, guaranteed, and it comes off any build.

STEP 2

Get your report & quote

A plain-English report of every leak, plus a fixed quote for the fix. No obligation.

STEP 3

Approve and grant access

Happy to go ahead? Grant access from one secure checklist. Revoke any time.

STEP 4

We fix everything

Clean data layer, accurate conversions across every channel. Tracking properly in days.

What we track

Every channel. Every tag. One team.

If it has a pixel, an API or a tag, we set it up, fix it and keep it firing.

Ad & marketing channels

Google Ads
Meta Ads
TikTok Ads
LinkedIn Ads
Pinterest
Snapchat
Microsoft Ads
Amazon Ads
GA4
Tag Manager
Shopify
WooCommerce
Klaviyo
HubSpot
Mailchimp
+Many more

Capabilities

Server-side tagging
Clean data layers
Enhanced conversions
Conversions APIs (Meta, TikTok, LinkedIn)
Consent mode & cookies
Call & phone tracking
Cross-domain tracking
Offline & CRM imports
Monitoring & alerts
What good tracking is worth

Fix the leaks, find the money.

Typical results after we clean up a broken setup. Swap in your own once live.

+38%

recorded conversions

after rebuilding a broken Shopify data layer
2x

match quality on Meta

with Conversions API and enhanced data
16+

platforms tracked

every ad channel, analytics tool and tag
The Tracking Audit

See exactly what's leaking, before you spend a penny more.

For £149 we run an advanced, 100+ point audit by hand across every platform, then send you a clear report and a fixed quote for the fix. If you go ahead, the £149 comes right off the price. And it's guaranteed: if we don't find fixable issues worth more than £149, we refund it.

  • An advanced 100+ point inspection

    Every tag, pixel, conversion, consent signal and data layer checked by hand, platform by platform. Not an automated scan.

  • A tracking health score

    One number for the state of your setup, and what a healthy one looks like.

  • Every leak, named and costed

    The exact conversions and channels that are misfiring, and roughly what it's costing you.

  • A channel-by-channel checklist

    What's firing, what's broken and what's missing across every platform you run.

  • A prioritised fix plan

    Plain English, ranked by impact, so you know what to fix first even if you do it yourself.

Get your audit for £149
Tracking Audit
yourstore.com
62/ 100

Health score: needs work

Losing an estimated 34% of conversions. Three high-impact fixes found.

Meta pixel firing, no Conversions APIHigh
GA4 purchases 31% under ShopifyHigh
Google Ads enhanced conversions offMedium
Phone calls not trackedMedium
GTM container installed correctlyOK
Full report and fix plan delivered within a few days

Sample report. Yours is built from your live accounts.

Pricing

Simple pricing. Start with the audit.

Everyone starts with a £149 audit, and the fee comes off any build. After it you get a fixed quote for your exact setup, so you never commit to a big number up front. The prices below are typical ranges, confirmed once we've looked. Every build is a one-off, no forced retainer.

Starter

from £499 quoted after your audit

The essentials, done properly, for one platform.

  • Full tracking audit
  • GA4 & GTM setup
  • Core conversion tracking
  • One ad platform
Start with the audit
Most popular

Pro

from £999 quoted after your audit

The full leak-proof setup across every channel.

  • Everything in Starter
  • Enhanced conversions
  • Conversions APIs (Meta, TikTok, LinkedIn)
  • Data layer + e-commerce events
  • All ad platforms connected
Start with the audit

Full Stack

up to £1,999 quoted after your audit

The complete build, done once. No forced retainer.

  • Everything in Pro
  • Server-side GTM
  • Call & phone tracking
  • Consent mode + cross-domain
  • Optional monitoring, add any time
Start with the audit
Optional, separate

Want it watched after? Add ongoing monitoring.

Every build is a one-off. If you'd rather not think about tracking again, add monitoring: we watch every tag round the clock, catch breakages before they cost you, and send a monthly report. It's a separate subscription, start or stop it any time. Skip it and your build still stands on its own.

£199 per month, cancel any time
Add it any time

Only run a couple of channels, or need something specific? The audit scopes exactly what you need, so you only pay for what you use.

On custom or headless sites, the data layer's on-page events are implemented by your developer from our spec, or added as a module. Bespoke builds, server-side infrastructure and anything non-standard are quoted in writing after the audit, never charged without your say-so.

FAQ

The usual questions

What does it cost?+

You start with a £149 tracking audit, credited in full against any build. After it you get a fixed quote for your exact setup, so you never commit to a big number blind. Builds typically run from around £499 (essentials) to £1,999 (full stack), and optional monitoring is £199 per month. The audit is guaranteed: if we don't find fixable issues worth more than the fee, we refund it, and you always see the exact amount before you pay.

Do I have to sign up to a subscription?+

No. Every build is a one-off payment with no forced retainer. The only recurring option is monitoring at £199 per month, and it is completely optional and cancellable whenever you like. Skip it and your build still stands on its own.

What do I actually get from the audit?+

A plain-English report built from your live accounts: a tracking health score, every leak named and roughly costed, a channel-by-channel checklist of what is firing and what is broken, and a prioritised fix plan. If you go ahead with a build, the £149 comes straight off the price.

What if the audit finds nothing wrong?+

That is rare, most "working" setups quietly lose 20 to 40 percent of conversions, but if your tracking is genuinely clean we will tell you honestly rather than invent work. You will still get the full report and score, so you know exactly where you stand.

Do I need to be technical?+

Not at all. You grant access through a simple checklist and we handle every tag, trigger and line of code. You get plain-English updates, not homework.

Which channels and tools do you cover?+

All of them. Google Ads, Meta, TikTok, LinkedIn, Pinterest, Snapchat, Microsoft and Amazon, plus GA4, Google Tag Manager, Shopify, WooCommerce, Klaviyo, HubSpot, server-side tagging and phone-call tracking. If it fires a tag or has an API, we cover it.

How fast is it?+

Most setups go live within a few days of you granting access. Larger server-side builds take a little longer, and we tell you the timing up front.

Is my data and access safe? What about GDPR?+

Yes. You grant access through your own accounts, scoped to only what we need, and you can revoke it in one click at any time. We never take ownership of your properties and never store your passwords. Where we handle personal data we act as your processor under a Data Processing Agreement, and we set up Consent Mode so your tracking respects UK and EU cookie rules.

Will you need my developer?+

On Shopify, WooCommerce and WordPress, usually not, we handle it. On custom or headless sites the on-page tracking events have to be added in your site's code, so either your developer implements them from the clear spec we provide, or we do it if you grant code access. Either way we scope and quote anything custom in writing after the audit, so there are no surprises.

How do I pay?+

Securely through Stripe, by card. On larger builds you can choose to pay a 50 percent deposit to start and the balance on delivery. You will see the exact price before you confirm.

Stop guessing what's working.

Start with a £149 audit, guaranteed and credited to any build. We find every leak, quote the fix, and have you tracking properly within days.

Get your £149 audit